Lead Generation

Article

What is a lead magnet? The ultimate guide (+10 examples)

Are your lead magnets attracting the right customers? Here are a few tips to make them even more powerful and grow your audience.

Latest stories

Lead funnel definition, stages, and strategy Article

Lead funnel definition, stages, and strategy

Learn how to organize your lead funnel and streamline your prospective customer journey for higher conversions and easier sales.

What is a sales qualified lead (SQL) and why is it important? Article

What is a sales qualified lead (SQL) and why is it important?

When it comes to lead generation, quantity isn’t always more important than quality. Focus on filling your pipeline with sales-qualified leads to boost your chances of success.

What are sales leads? (+5 lead generation tips) Article

What are sales leads? (+5 lead generation tips)

Generating sales leads is easier said than done. Here’s what you need to know before diving in.

What is lead generation? The ultimate guide to getting started Article

What is lead generation? The ultimate guide to getting started

Figuring out how to generate leads is almost as hard as converting them. The right lead generation strategy will help you pack your sales pipeline with high-quality leads.

What is relationship marketing? A guide for 2021 Article

What is relationship marketing? A guide for 2021

The differences between customer relationship marketing and customer relationship management can be confusing. Learn the definition of each in this post!